Raheem Sterling Offered Record-Breaking Extension by Nike as Commercial Interest Soars

Manchester City and England winger Raheem Sterling has been

offered a record-breaking contract extension by Nike as they look to

retain him as one of their global brand ambassadors.

The 24-year-old is currently tied into a deal that expires next year,

but talks are understood to be underway over extending the

partnership amid rumoured interest from rival sportswear

brands Indeed, Puma and Air Jordan, who are a separate subsidiary

of Nike.

MailOnline Sport report that a contract running until 2023 has been

offered to Sterling, which is among the most lucrative commercial

deals ever offered to a professional footballer. Puma's interest is

thought to have led to a 'game-changing' offer being put forward to

Sterling, while Air Jordan's proposed deal is thought to be worth

around £100m.

Sterling's public profile has risen significantly over the past year or

so, with a number of standout contributions on and off the pitch

making him one of the most prized assets in world football.

For City, he has become one of their most prominent on-field

performers and is widely regarded to be one of the most talented

forwards the Premier League has to offer. His achievements have

extended to the European and international stage too, with Sterling

recently placing 12th in the prestigious 2019 Ballon d'Or rankings.

Off the pitch, Sterling is one of the highest paid players at City,

earning around £300,000 per week. He has previously been linked

with a move to Real Madrid, prompting the Premier League

champions to open negotiations with Sterling over a new and

improved deal that would see him not only become the club's

highest paid player, but the best paid player in English football.

He has also become a prominent figure in the ongoing battle to

combat discrimination within football, fronting a Premier League-led

campaign called No Room for Racism, as well as speaking out, in

interviews and on social media, in the aftermath of a number of

abhorrent instances of abuse.